What is a Favicon? Why Every Website Should Have This?

What is a Favicon?
Share Your Idea

Table of Contents

Have you ever thought about how weird the search section on Internet browsers will be if it doesn’t contain images? This image or visual is called Favicon. Further, these images are the source of identification of relative websites or brands in the search bar.

WebTech Solution has a favicon represented by the alphabet “W.” If you are interested in learning more about fav-icon, then keep reading. I have compiled a guide on what it is and why every website should have this.

A favicon is an icon or image is a visual representing a specific website that is showcased in different places in browsers. This is a way of developing a separate and unique identity in search bars and other places by having unique visuals.

Our company also has a favicon that is represented with an alphabetic letter “W” in the search bar.

webtech solutions favicon in the search bar

You will get to see a favicon in different places on an internet browser. Here are some of them:

  • Search bar.

favicon in the search bar

  • In the URL searching section.

favicon in the URL searching section

  • History section as you can access it simply by pressing “CTRL” and “H” simultaneously.

favicon in the history section

  • In the search engine results pages.

favicon in the search engine results pages

A favicon is a way to establish a different identity on the internet to resonate with different audiences and engage targeted ones. Here are some reasons why every website should have this:

1- Enhanced User Experience

Favicon has the capability to enhance the user experience of website visitors. The reason behind this is that it allows them to navigate to the website’s main page in one click.

Further, this convenience provides individuals with other functionalities to compromise on less efficiency. That’s a reason why every website should have this identity associated to enhance its user experience.

2- Improved SEO

When a website incorporates a favicon visual into its media library to enhance user experience, then it indicates to search engines that the website is offering convenience to users overall.

In this way, it improves the search engine optimization (SEO) of a website and provides it with credibility and authority.

3- Logo Representation

Sometimes, a favicon is the same as a brand’s logo, although some brands incorporate a different icon as their identity to differentiate their brand logo.

This approach is helpful to attract customers. Further, it is also considered a visual tactic to expand your chances of appearing in the results just like that of keyword clusters.

4- Brand Recognition

If a person is looking for your brand online, then your logo may help him to find you. What if… he searches for your site in the history section? Don’t worry!

A favicon also appears in the history section so that the person may easily find your website. That’s how incorporating it helps you gain brand recognition.

Favicon is a visual representation method that enhances the uniqueness of your brand among millions of others. There are different places where you may see this icon on your internet browser, which is discussed in the above section.

On the other hand, every website should have this identity because it establishes a unique identity. Then, the brand or website is easily recognizable for several purposes, whether to enhance sales or attract large audiences.

Q1- What is a Favicon?

It is a particular icon, image, or logo that is associated with a website on the internet.

Q2- Can I create a Favicon?

Yes, you are free to create it and associate it with your website if you are a developer.

Q3- Is a favicon the same as a logo?

Sometimes, yes. It is the same as a logo and may vary from the logo to create a different identity.

Q4- Who created favicon?

The word fav-icon is a combination of two words favorite and icon. It was first incorporated into Internet Explorer 5 by Bharat Shyam.

Picture of Fawad Malik
Fawad Malik
Fawad Malik is the founder and CEO of WebTech Solutions, a leading digital marketing agency based in Pakistan, Spain, USA, UK. He has started digital marketing in 2013 and transformed the company into a reliable and trustworthy digital marketing landscape with his extensive digital marketing knowledge and skills.
Share Your Idea