Running a blog can be very fun and interesting. As a blogger, you have to take care of every single detail of your website including the way you use Do Follow links. They are extremely important for your backlink strategy and can influence the site’s ranking position in SERPs.
If you are unaware of what a Do Follow link is, you’ve clicked on the right blog post. Here, I am going to comprehensively explain this link type and help you understand why it matters for your website. Let’s start.
What is a Do Follow Link?
A Do Follow link is a link that allows search engines like Google to pass authority and point back to your blog. Using these types of backlinks on your website is important for ranking purposes. Each time it is placed on your website, it points back to you and increases your chances of getting ranked higher in the search engine results. It is also known as the Link Juice by some SEO specialists.
Let’s try to understand this term with the help of an example. Let’s say WebTechSolution adds a Do Follow link to a random website “C”. It will tell Google to analyze and send ranking signals to the attached page. Google will crawl, index, and rank it according to its quality.
A Do Follow Link does not have any type of HTML attribute. It looks just like any other link on the Internet. Here’s an example.
<a href=”https://example.com/”>Example</a>
How to Add a Do Follow Link?
Adding a Do Follow link to an anchor text is easy since it does not have any specific attribute. You can do it on any editor like Microsoft Word, Google Docs, or even directly at WordPress editor.
Here’s how to do it on WordPress editor.
Open the editor.
- Select the anchor text.
- Now, click on the “Link” icon.
- Add any link you want in the designated box.
There are different reasons why it is used on a website. Here are some of them:
- Bloggers use it to request search engines to crawl and index the attached webpage.
- It directly impacts the ranking so people utilize it to increase site positioning.
How to Check a Do Follow Link?
If you’re unsure whether the attached page is a Do Follow, you can check it in the following way:
- Open a webpage in any browser like we have searched Wikipedia.
- Right-click on the anchor link.
- Now, click on “Inspect”.
If the highlighted part looks like a normal link, it is a Do Follow.
- In other words, it should not have rel=”nofollow” in it.
If you’re a professional and want to check the total number of Do Follows, you can use online tools like Ahrefs or Semrush. Their usage method might be different from each other. However, I’ve described the method using Semrush:
- Open the tool and enter a domain address.
- Click on “Analyze”.
- Now, go to “Backlinks”.
- In the “Link Attribute” section, you can see the number of Do Follows.
Final Verdicts
A Do Follow link is used to let Google crawl and pass the Link Juice to the attached page. It directly impacts the page’s positioning in the search engine results. Unlike a no follow, it does not include any specific HTML code attribute. Instead, it looks like a normal link and you can add them using any normal text editor application or software.
One certain way to increase traffic and trust in your site is to include do follow links from authoritative websites. To make your link profile look natural to search engines, it’s vital to balance do follow and no follow links.
Frequently Asked Questions (FAQs):
Does a Do Follow link have an HTML attribute?
No. It does not have any attribute.
Can I add it using Microsoft Word?
Yes. You can add it using the Word software as well.
Does it impact the ranking of a webpage?
Yes. It directly impacts the ranking of the attached page.
